How To Create A Unique Food Concept | PickyWops Interview

In this week’s video, I’m joined by Cristiano of PickyWops.

PickyWops is an independent vegan pizzeria that manages to stand out in a market that could be viewed as saturated. The care and attention that they put into their delicious pizzas is evident, and their offering of high quality, healthy and alternative pizza doughs puts a modern and ethical spin on an Italian classic.  

When it comes to starting a food business, one of the main areas of concern for many is not being unique enough. In the case of PickyWops, they have demonstrated that in a society where pizzerias and fast food pizza chains are a dime a dozen, it is still possible to create a successful pizza brand simply by being authentic and thinking outside the box.  

In the interview, Cristiano is very open about the challenges that they have encountered so far. What you’ll see is the way their perseverance and absolute love for what they do (plus having fabulous products to share with the world!) have helped them go from strength to strength.

Get your dose of inspiration and head over to my YouTube channel to watch!